Projects Archive - Page 2 of 2 - Robert Lang The Copywriter

The Institute of Explosives Engineers

A contract to write website content

This was a subcontracted copywriting project to create original web page content and edit and condense pre-existing site content for improved visitor engagement – for the Institute of Explosives Engineers: a client of Start & Select Web Design Studio in Cardiff, South Wales

The client was particularly impressed with how you managed to break down their content and re-imagine not only the copy, but also show their membership offering in a different light. Subsequently, we were then able to create a much better user experience for non-members and help them understand the stringent membership requirements better.

Patrick Hathaway
Start & Select Web Design

Xpect Photography

A contract to write website content

This contract was for for the provision of a single page of web content to support the addition of a new ‘Photo-Film’ service for the Weddings Industry - for Xpect Photography in Blackwood, South Wales

“Having quality content on my site for visitors is crucial. It is also essential for Google Rankings. Rob has done just that for me and incorporates my key phrases and keywords into the writing to benefit my Google rankings. I would not hesitate to recommend Rob to anyone”

Mark Martin
Owner, Xpect Photography

Wu Marketing

A contract to write website content

This contract was for the provision of original web page content for three pages on the site - for Wu Marketing in Cardiff, South Wales

“Throughout the process of working together, Rob was professional and able to turn my thoughts into beautifully written words. I would strongly recommend Rob as a content writer for anyone's website project.”

Sophia Wu
Owner, Wu Marketing

Jammy Custard Animation

Multiple Contracts for Animated Explainer Videos

Working as a subcontracted copywriter, in collaboration with Jammy Custard Animation Studio in Cardiff, I drafted numerous video scripts for a variety of clients across a range of market sectors, including for:

Superdrug plc – High Street Retailer
Advanced Secure - Digital Document Protection
Smart Polish Pro – Car Wash and Wax Formula

"It was great being able to set Rob a brief, provide a block of information and receive back the first draft which has already broken down some quite complex stuff into something that's clear and easy to build up from - that's vital in explainer videos. It was also great knowing that when needed, we could invite Rob into the studio to help us workshop and back up work he's provided, but also work remotely, confident he'll be able to crack on with what he's provided without having to be guided through everything. Thanks!"

Matthew Creed
Producer and Company Director, Jammy Custard Animation

Horizon Digital Media

A contract to write website content + a white paper + promotional literature

This was a subcontracted copywriting project to create original web page content and a series of online and hard copy promotional documents for a School Clubs and Childcare provider: a client of Horizon Digital Media Ltd in Caerphilly, South Wales.

Due to the nature of their business, the agency's client has requested that a Project Link to their website not be provided

“Rob took the brief and with a minimum of guidance created the copy required quickly and within budget. His work has been creative, accurate and with a style our client required”.

Bob Gate
(Previously) Director, Horizon Digital Media 2004 - 2016

Diana Rusnakova

A contract to edit an article published on Linked IN

This was a contract for editing an article on Linked IN entitled “What should you know before hiring a Website Designer” I approached Diana, whose first language was not English and offered to edit the article so it read better and was more likely to engage the audience she sought. For Cik-Cak Studios in Bratislava, Slovakia.

I liked the way you corrected my article. You worked fast and delivered the correction in a timely manner. So overall I would recommend your services to others. I think your price is reasonable

Diana Rusnakoca
Owner, Cik-Cak Studios

Life and Motion

A contract to provide a script for a to-camera business presentation

Graeme Layzell, therapist and coach at Life and Motion in South Wales commissioned a script to be used in a video explaining his work and its value. Graeme employed me to save himself time and to ensure that the structure and content of the video presentation was engaging and convincing.

“It freed me up to do what I do best and I did not get distracted by having to try and put a well worded script together. Working collaboratively with me he was able to complete the final copy ahead of schedule. I would work with Rob again and would have no hesitancy in in recommending his services.”

Graeme Layzell
Owner, Life and Motion

Helen Roberts

A contract to write a Blog Post

Helen approached me to compose a one-off article on Research and Development Tax Credits, with the purpose of explaining the nature of the beast to businesses which might be unaware of the opportunity to recoup costs and how Helen could help them. A maritime motif was used to help engage the reader in an interesting and imaginative fashion.

Perfect, perfect, perfect. I feel I have sailed the stormy seas into calmer waters reading that blog, Rob. I couldn't be happier with the content. I can do so many things with it.....starting with today's LBN * showing off Thursday* YOU are an absolute star.

Helen Roberts
Business Adviser, Project Grow

“Blagging” Reduction Services

Mini scripts for networking pitches

Getting your message across in a Networking Pitch in an original and memorable way and within the limited time frame that most Networking Groups allow is always a challenge. However, get this right and the R.O.I from the networking you attend can quickly rise. If you feel unsure what to say or how to say it, give me a shout. Here’s what previous clients, who commissioned Networking pitches from me, have thought:

He is quick to understand his client's requirements and has some incredible ideas of how to attract future clients/customers through words

I wanted fellow networker's to understand that the care and detail taken to make and package exquisite chocolate's is similar to what A1MAZING Roofing Services Ltd offer all their customers, as opposed to offering people bog standard cheap chocolate's and hiring a rogue roofing trader. Rob your poem worked, you have a special talent

I asked Rob to think of some original way of explaining what I do - I am an Insurance Broker. He came up with a witty, insightful and clever poem which I continue to use on many occasions. A different perspective to the usual copy writers. Thoroughly recommended

1. Viv White, KN Office Supplies 2. Maureen Johnson, A1mazing Roof Services 3. Andrew Long, Cass Stephens Insurance
All work provided for the above for their 4N Networking Pitches

Portfolio